Bruno Canales shared a new mission, this time it’s the branding redesign for Hometime, a residential administration firm in Dallas, Texas. Their most important goal is to be a one cease store for residence upkeep, reparation and remodels. The visible answer emerges from taking note of the custom present in residential houses, however imbuing with a up to date and vibrant twist.
The marks, typography and purposes are impressed in an architectural ingredient that’s central to American residences: the vinyl siding. Chromatically, the branding attracts inspiration from development websites and handyman’s instruments. The stress between the brand new and the outdated can be represented within the typefaces; a mixture between a modernist sans serif and an older transitional serif.