Si Maclennan shared a branding, visible id and presentation design for African Bloom Holdings, a client items firm within the hashish product market. African Bloom manages a various model platform, and creates worth by giving customers entry to finest-in-class merchandise, designed to fulfill key segments throughout the medical, wellness, and leisure markets. The firm wanted a company id and numerous components to assist fundraising efforts.

The African Bloom emblem is impressed by the Strelitzia, or “Bird of Paradise” flower – a species of flora endemic to South Africa, and a nationwide image of the area. The flower was chosen as a option to carry naturally impressed shapes into the brand with out turning to hashish leaves which might be ubiquitous within the trade. The flower is rendered in a minimalist geometric model that provides it a distinctly African feeling, whereas retaining a contemporary look.

 

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