At the starting of every yr Polar, a design studio from Brazil, designs a non-traditional calendar as a present for mates and prospects. Inspired by the 20/20 visible acuity take a look at — or Snellen Chart — the 2020 Polar calendar graphically explores the relationship between typographic scale, distance and time. In the imaginative and prescient thought of regular, the observer is ready to see the line marked 20/20 at a distance of 20 ft (roughly 6 meters).

Polar is a Brazilian workplace dedicated to delivering design options that stability affect and adequacy. We improve narratives by translating ideas into strategic visible methods that transit between digital, printed, spatial and audiovisual. Our manufacturing has versatility and tooling information of the workforce as basic factors.


  • Typography: Universal Sans
  • Format: 420×594 mm
  • Paper: Coated Matte 150g / m2
  • Printing: Offset
  • Colors: Black, Pantone Lumiset 804C and Pantone Metallic 877C


  • Design: Bruno Ribeiro, Lais Ikoma, Matheus Sakita, Ralph Mayer and Ronaldo Arthur Vidal
  • Showcase images: Lais Ikoma and Ronaldo Arthur Vidal

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Graphic Design

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