Nexible is an insure-tech firm from Germany that focuses on good, digital interactions with prospects by way of consumer-pleasant interfaces that make the insurance coverage course of as simple as attainable. “No boring paperwork, and a lot extra time to benefit from the good issues in life.” Morphoria and Design studio B.O.B., put their heads collectively and got here up with a versatile identification that’s enjoyable, daring and extremely recognizable in its simplicity by way of distinctive shapes and vibrant colours. 

Brand parts are utility dependent and can both be minimal, to make sophisticated matters extra complete, or they are often ornamental and enjoyable to work together with for the target market on social media. The customized typeface “Nextra” is the proper addition to this multimedia model identification, bringing all the corporate’s traits to a San Serif typeface with distinctive particulars, based mostly on the brand structure and graphic idea.

We partnered with different proficient artists to create a 360° model expertise for our consumer.

Credits

  • Creative Direction: Morphoria × Design Studio B.O.B. × Dayy
  • Lead company: Dayy
  • Photography and Video: Studio Zvei + Valentin Mühl 
  • 3D Artists: Buerau Klaus Alman
  • Hair and Make Up: Anna Hoppe 
  • Fashion Stylist: Lucio Pacchini 
  • Models: Cheryll Mühlen / Tristan, Navina and
  • Eric of Brüderchen & Schwesterchen
  • Client: Nexible.de



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