Korolos from Korolos & Friends has shared with us via our Facebook, a cool challenge they’ve labored on for Smeaton Grange CrossFit from Sydney, Australia. Focusing on their branding and artwork route; they labored at creating their model and id, idea and technique, via to launch and marketing campaign. I’m really loving the route on this one, be certain that to comply with Korolos & Friends on Behance.
Adversity into triumph – the driving pressure behind the idea, model and narrative. Our aim was to create an escape from the every day grind, permitting members to really feel rejuvenated and robust – in physique and thoughts. We set the scene and tone by collaborating with our artistic community of buddies to carry the story of the Stag to life. An city jungle fit-out that locations Smeaton Grange CrossFit on the forefront of the Australian CrossFit business.
Branding & Art Direction
- Follow Korolos & Friends on Behance
- Creative Director / Designer: Korolos Ibrahim
- Copywriter: Brooke Hill
- Artist / Muralist: Sid Tapia
- Hair & Makeup Artist: Ryan Farrajota
- Sports Photographer: Brett Hemmings
- Portfolio Photographer: Shayben Moussa