We love seeing new merchandise coming to life particularly when there’s a lot of consideration on Branding and Visual Identity alongside, in fact, the general prime quality of the product itself. Rowan is the world’s first magnificence brand for dogs, that’s proper, dogs, and is providing naturally-derived options for pet dad and mom packaged in an equally premium means that might very effectively be shopped within the magnificence aisle.
We had been capable of seize a phrase from Rowan co-founder and Creative Director Sally Clarke, the inventive jedi who has labored on a few of our favourite, design-minded family manufacturers like technique, for some inspiration behind Rowan.
“We at all times knew we wished to design Rowan as a magnificence brand that occurs to be for dogs. I wished the brand to have a vogue and wonder sensibility mixed with the humor and pleasure of loving dogs. We are severe about making clear, luxurious product for our dogs however we don’t take ourselves too significantly. It’s been an fascinating problem to launch a brand in a pandemic, on a very small price range. We’ve needed to assume our means round many obstacles and get inventive on so many facets of constructing the brand and the enterprise. We see this as a begin, as we develop and get previous COVID supply-chain disruptions we’ve plans round new product launches, sustainability, and canine wellness initiatives. But getting thus far feels fairly superior.”
Check the brand’s direct-to-dog website for some inspiration in a class that has been ripe for an overhaul and simply in time for gifting season…www.meet-rowan.com.